Services

At Lane Marketing & Consulting, we focus on building genuine relationships with a select number of clients to ensure personalized attention and tailored strategies. Our flexible solutions adapt to your business’s unique needs, offering both long-term growth and targeted impact. You can choose a marketing solution that aligns with your business's current phase and size, and if it's not exactly what you're looking for, let us know, and we’ll customize it to meet your goals. Plus, our adaptable agreements allow you to scale services up or down—or terminate— with just 30 days' notice, ensuring maximum flexibility.

Ready to watch your business grow and gain back valuable time? Take a moment to explore the solutions below and see what resonates with your needs. When you're ready, let's connect.

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Lift & Launch Solution

For small businesses looking to establish a strong online presence with cohesive branding.

Initial Services (First Month):
- Branding consultation and brand identity creation (logo design, color palette, fonts)
- Basic website design (up to 5 pages, using WordPress or Wix)
Monthly Services (Ongoing):
- 2 SEO-optimized blog posts or articles
- Social media content creation and scheduling (8 posts/month)
- Monthly website updates and maintenance
- Basic SEO maintenance (keyword tracking and optimization)

Why it helps: For small businesses, establishing a strong online presence with cohesive branding builds credibility, attracts target audiences, and sets the foundation for growth. A professionally designed brand identity and website, combined with ongoing content creation and SEO, ensures consistent visibility, engagement, and long-term success in a competitive market.

Pricing: $2,500 initial setup; $1,500/month ongoing

Expand & Elevate Solution

Designed for growing businesses seeking to expand their reach and refine their brand presence.

Initial Services (First Month):
- In-depth brand strategy session (brand messaging, positioning)
- Custom branding package (logo, brand guidelines, visual assets)
- Advanced website design (up to 10 pages, SEO-friendly, mobile-optimized)
Monthly Services (Ongoing):
- 4 blog posts or articles (SEO-optimized)
- Social media management (up to 15 posts/month, including engagement)
- Monthly website updates, redesign options, and maintenance (up to 5 hours)
- SEO optimization (on-page updates, content optimization, keyword analysis)
- Quarterly brand strategy review session

Why it helps: Expand your reach and elevate your brand presence through a comprehensive strategy and strong digital foundation. By refining your digital presence and optimizing an advanced website, your business can better engage with its target audience. Key Performance Indicators (KPIs) such as website traffic, lead generation, and social media engagement align with your business goals, providing measurable insights that drive continuous growth and strategic success.

Pricing: $5,000 initial setup; $3,000/month ongoing

Elite Edge Solution

An all-inclusive package for businesses seeking a complete branding and digital growth solution.

Initial Services (First Month):
- Comprehensive brand strategy and visual identity package (logo, brand guidelines, visual asset library)
- Full website design or redesign (up to 15 pages, custom design, advanced features, e-commerce options)
Monthly Services (Ongoing):
- 6 blog posts or articles (SEO-optimized)
- Social media management (20 posts/month, engagement, and ads management)
- Website updates, maintenance, and redesign hours (up to 10 hours)
- Full-scale SEO management (keyword research, competitor analysis, content optimization)
- Bi-weekly strategy and analytics review meetings

Why it helps: This all-inclusive offering provides businesses with a robust, end-to-end branding and digital growth solution, ensuring every aspect of their online presence is cohesive, engaging, and strategically driven. From an impactful brand strategy and custom website to comprehensive ongoing content, social media, and SEO management, this package builds a strong foundation for sustained visibility and growth. Bi-weekly strategy reviews and analytics ensure continual alignment with business goals, allowing for adaptive, data-driven improvements that maximize results.

Pricing: $8,000 initial setup; $4,500/month ongoing

Jeff E.

"Nancy has been a joy to work with. She was attentive and patient. She is truly a wonderful designer and great person. We look forward to our continued work with Nancy as our business grows and develops into exactly what we are striving for."

Caitlin D.

Nancy is amazing! She listened to our goals, values, and pulled together what we use in all our marketing! I would highly recommend her services for strategic marketing and gorgeous branding!

Jason W.

It was an absolutely incredible experience working with Nancy on our website. She was able to take a basic vision & concept and turn it into a professional site that has taken our business over the top.